Users are potentially willing to pay more to jump on the Megastar Millionaire platform than MSM Corporation (ASX:MSM) first thought.
The ASX-listed company tapped Hub Entertainment Research to conduct market testing of its Megastar Millionaire platform ahead of a closed beta test scheduled for September, and launch in the first quarter of 2017.
It garnered the opinions of 2500 active social media users aged 15 to 45 years, with a rough split between men and women.