February 25, 2016

MEDIAPOST: There’s Room For Traditional Media In Streaming World

Streaming entertainment is undoubtedly cutting into the time consumers spend watching television, but that doesn’t necessarily mean the end is nigh for traditional television providers.According to Hub Entertainment Research, more than three-quarters (77%) of consumers with broadband access have watched online-only content in the past six months, and nearly as many (76%) watch some online programming every week. (Among Millennials, not surprisingly, the tallies are even higher, with 88% having watched in the past six months and 53% watching online content every day.)..… Learn More>>