December 19, 2022

Subscribers in Survey Call Ad Loads on Discovery Plus, HBO Max Most Reasonable

As streamers race to add commercials to their services, a new survey by Hub Entertainment Research finds that subscribers think the number of ads they’re seeing is much more reasonable than live TV or traditional on-demand programming.

In the study, 61% of subscribers to Warner Bros. Discovery’s Discovery Plus called the number of ads reasonable. Just 23% said the number of ads were unreasonable.


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