February 12, 2018

Who Will Be The Winter Olympics’ Marketing Winners?

Fast on the heels of the Super Bowl — America’s premier sports marketing forum — comes the opening ceremony of the Winter Olympics, set for Friday. NBC will broadcast more than 2,400 hours of competition and analysis during the Games, but most of it will run on NBCOlympics.com and the NBCSports app; 630 hours will run on linear TV networks like NBC, NBCSN, USA and CNBC.


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